Marketing Manager

Job Description

A creative thinker with strong leadership instincts will thrive as Marketing Manager at J. Astaphan & Co. Ltd. The position combines campaign management, sales strategy, product development support, and market analysis, making it ideal for someone who can effectively balance innovation, reporting, team supervision, and business growth initiatives.

Responsibility

• Responsible for developing and executing comprehensive marketing strategies that align with business objectives and enhance the company’s marketing position
• Requires strategic thinking, strong leadership skills and the ability to manage both internal teams and external partners effectively
• Research and evaluate new product opportunities, demand for potential products, and customer needs and insights
• Create the overall sales strategy and execution of plans for existing products
• Work with product development teams and Buyers to manage new product sales
• Provide and present monthly reports outlining targets achieved, financial performance, contribution and effectiveness of brand/department campaigns and marketing department as a whole
• Ensure effective branded marketing communications including the company website, social media, print communication, and advertising
• Manage sales staff and external PR agencies
• Provide analysis of customer research, current market conditions and competitor information
• Conduct assessment of the effectiveness of all sales efforts
• Train, supervise and evaluate all staff in the marketing department
• Any other duties that may be assigned from time to time

Experience and Qualifications

• Bachelor’s degree in Business Administration, Marketing, Sales or related field
• At least five years’ management experience preferably in a retail/sales environment
• Proven track record of successful marketing campaigns and team leadership
• Ability to work independently with little direct supervision
• Strong understanding of market research and product evaluation
• Experience working with supply chain teams and product launches
• Ability to create and execute sales strategies for existing products
• Skilled in assessing sales effectiveness and identifying opportunities for improvement
• Current knowledge of industry standards and best practices
• Transformative leadership approach that inspires and empowers team members
• Awareness of market trends, shifts, and future projections
• Strong ability to prioritise high-value tasks and work under pressure
• Exceptional communication and presentation skills
• Strong computer literacy and understanding of web-based marketing and social media
• Proficient in Business Central and Microsoft Office Suite, particularly Excel
• Excellent record-keeping and customer service skills
• Willingness to work overtime and weekends when required

Benefits and Others

Disclaimer: The preceding job summary has been designed to indicate the general nature and level of work performed. It is not designed to contain or be interpreted as a comprehensive list of all duties, responsibilities, and qualifications required of employees assigned to this position.

Interested parties should apply in writing to:

Human Resources Assistant
J. Astaphan & Company Limited
65 King George ٧ Street,
Roseau,
Commonwealth of Dominica
OR
Email: careers@astaphans.com

Unsuitable applicants will not be acknowledged.

Why Join Us

• Competitive salary and benefits package.
• Opportunities for career growth and development.
• A collaborative and dynamic work environment.
• Work with a talented and dedicated team.